What is Fair Trade?
What is Fair Trade Certified?
· The Fair Trade Certified™ label is the only guarantee to consumers that farmers in developing countries were paid a fair price for their product, enabling a better life for their families and investment into the quality of their products.
· Following the success of Certified Organic, Fair Trade Certification (FTC) empowers consumers by enabling them to choose products that align with their values. This surging consumer movement shows no sign of slowing and will become the next mainstream sustainable grocery option.
· The FTC system began in Europe 17 years ago and has expanded into 20 consumer and 60 producer countries to become internationally recognized as the largest, most rigorous social certification system in the world.
Fair Trade Overview
The Fair Trade Certified label guarantees:
A fair price
The Fair Trade Certified label guarantees that farmers and workers received a fair price for their product. The Fair Trade price means that farmers can feed their families and that their children can go to school instead of working in the fields.
By receiving a fair price, Fair Trade producers can avoid cost-cutting practices that sacrifice quality. The Fair Trade producers' traditional artisanal farming methods result in exceptional products.
Care for the environment
Most Fair Trade Certified coffee, tea and chocolate in the